Our Story

A Little About Us:

Color has always been Erin’s passion. Working with Vidal Sassoon and L’Oréal educators has lead Erin all over the country, learning the latest cutting-edge techniques, and advancing her qualifications in all aspects of color for hair.

With over 25 years in the beauty industry and constantly studying hair, the time had come to find a way to help women look their absolute best without the “regular” trip to the salon in order to achieve the perfect results.

“Owning my own salon in Southwest Florida has been an incredible experience” states Erin. “Now the professional color I create in my salon can be yours in your own home. I’m so excited to see women become empowered, while saving precious time and money.”

Your color quiz questionnaire is processed by a Professional Colorist, and your answers to the carefully chosen questions, allow them to “formulate” the perfect color based on the many factors that are provided. The result is lasting! The color will last longer than store bought brands, will shine with brilliance and will show dazzling consistency throughout your hair.

We offer 2 color lines, the My Natural Color line and the My Low Ammonia Color line. We believe in choices for women. We want you to be able to have options for your hair color. You may want to try both color lines to see which one is the perfect fit for you, your ideals, and your hair. Read more about our My Natural Color and My Low Ammonia Color and the choices they offer you.

I’m so excited for you to get started with your salon at-home luxurious color. We are confident you will flat out LOVE your new hair color. It will change your life, being able to color your hair in the convenience of your own home. This is my way of putting time in a bottle for you. From my heart to yours…

Founder, Salon Owner, Hair Colorist, Hair Stylist & CEO

Mission Statement:

Everything we do starts with our clients. We strive to guarantee great hair products every day. Our products are inspired by people who genuinely love what they do. We will work diligently everyday to promote a great product and offer exceptional value and quality. We are more than just a business, we are a family. As for today, we are bringing our exclusively mixed, customized hair color, that is especially made for you. I know that with us, you will feel special. Our team of expert colorists have many years of professional salon experience.  We are driven by the passion of our work that we enjoy doing every day.